FDI and Unilever – Towards a sustainable improvement of oral health

April 26, 2013

unilever-chart-contextUnder the invitation of Paul Polman, Unilever CEO, I participated at a roundtable event in London to discuss the Unilever Sustainable Living Plan.

The roundtable focused on five themes: Sustainable Business Models, Improving Livelihoods, Health and Hygiene, Sustainable Sourcing and Sustainable Consumption & Marketing.

I joined the discussion on Health & Wellbeing hosted by Dave Lewis, President Personal Care. I was asked to share my views in three key areas:

  1. How do we accelerate progress on affordable public health interventions to reduce levels of diarrhea and malnutrition, and to increase access to basic sanitation and safe drinking water?
  2. We all feel businesses, NGOs and governments should be working together to deliver greater scale impact. Yet successful examples are not as numerous as you might expect. Why is this? What is holding us back?
  3. Given Unilever’s footprint in certain geographies, are there other areas of public health concern where you believe we have the opportunity to make a positive impact?

It was a challenging to accept this invitation which I enjoyed very much. I hope that my inputs to the discussion will help Unilever to make progress towards becoming a sustainable business.

From the Unilever report:

“We continue to work in a global partnership with the FDI World Dental Federation. In 2012, 28 local oral health promotion projects with national dental associations focused on communicating the importance of twice-daily brushing with fluoride toothpaste through dental practices, schools, hospitals and communities across 25 countries. We are evaluating the impact on over 28,000 people involved in these programmes around the world. A new campaign in 2013 is designed to address parents as the primary target to encourage behaviour change.”

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I would like to thank Marie-Anne Aymerich (Unilever senior vice president for oral care) and Analia Mendez (Unilever global director of health programmes and partnerships for oral care and household care categories), and Unilever team with whom we had several meetings and a farewell dinner with a view (below) to the Unilever headoffice in London.

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Taiwan, Taipei and New Taipei Annual Scientific meeting

March 26, 2013

By kind invitation of Huang Ming-Yu (president of the Taipei Dental Association), KO Vincent W.C. (chairman of the International Affairs Committee Taipei Dental Association), and James Chih-Chien Lee (president of Asia Pacific Dental Federation – APDF/APRO), I had the pleasure to attend, for the first time, the 2013 Mutual Cooperation of Duel Taipei Annual Scientific meeting & General Assembly.

It took place at the Tapei International Convention Center on March, from 23rd to 24th of 2013.

I had also three official visits: Taipei City Government, Ministry of Foreign Affairs and the Department of Health Taiwan.

With Huang Ming-Yu, president of the Taipei Dental Association.

With Huang Ming-Yu, president of the Taipei Dental Association.

With Jame Chih-Chien Lee, president of Asia Pacific Dental Federation (APDF/APRO).

With Jame Chih-Chien Lee, president of Asia Pacific Dental Federation (APDF/APRO).

Welcome party group photo.

Welcome party group photo.

With local leaders of the profession.

With local leaders of the profession.

Addressing the delegates.

Addressing the delegates.

From right to left, Chen Sheng-Mao, colleage and photographer who gently provided me with this nice pictures, Haja Badrudeen Sirajudeen, Malaysian Dental Association president, James Chih-Chien Lee, president of Asia Pacific Dental Federation (APDF/APRO), and myself.

From right to left, Chen Sheng-Mao, colleage and photographer who gently provided me with this nice pictures, Haja Badrudeen Sirajudeen, Malaysian Dental Association president, James Chih-Chien Lee, president of Asia Pacific Dental Federation (APDF/APRO), and myself.

From left to right, Cristina António, from Macau Dental Association, James Chih-Chien Lee and myself.

From left to right, Cristina António, from Macau Dental Association, James Chih-Chien Lee and myself.

Attendees from several countries and representing the national dental associations.

Attendees from several countries and representing the national dental associations.

Dental exhibition.

Dental exhibition.

New Taipei City Dental Association General Assembly.

New Taipei City Dental Association General Assembly.

Next to Anne L. V. Camus, president of Manila Dental Chapter of Philippines Dental Association.

Next to Anne L. V. Camus, president of Manila Dental Chapter of Philippines Dental Association.

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“At FDI, we would not be able to accomplish our mission without your input and support. You are the organizations that enrich dialogue at international level and who share experience across the world within the context of FDI. In doing so, you add significantly to the global stock of accumulated knowledge on dental practice and oral health.
I would like to thank all our members for their valuable contribution to FDI’s work, especially the Taipei Dental Association. Long may it prosper!”

A toast to the guests…

A toast to the guests…

Opening cerimony gala dinner night.

Opening cerimony gala dinner night.

Musical moment during the opening ceremony.

Musical moment during the opening ceremony.

I'll be back someday...

I’ll be back someday…

Meeting with the ambassador Rong-chuan Wu, director general of the Department of NGO International Affairs

Meeting with the ambassador Rong-chuan Wu, director general of the Department of NGO International Affairs

At the Juming Museum. Ju Ming is a Taiwanese sculptor who attained fame in Taiwan in the 1970s, and in New York in 1983.

At the Juming Museum. Ju Ming is a Taiwanese sculptor who attained fame in Taiwan in the 1970s, and in New York in 1983.


FDI at International Dental Show 2013

March 15, 2013

According to the organisation, the 35th International Dental Show (IDS) posted record-setting results when it closed on Saturday, 16th March 2013, after five days in Cologne.

We took the chance to hold several meetings promoting the FDI.

With Jean-Luc Eiselé, FDI executive director, promoting the World Oral Health Day 2013, “Healthy Teeth for a Healthy Life”.

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Meeting with industry leaders and stakeholders.

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Reception of CIOSP 2014 São Paulo International Dental Meeting, with ABCD president, Silvio Jorge Cecchetto; president of CIOSP 2014, Wilson Chediek, and others.

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Stanley Bergman, CEO of Henry Schein, speaking about “The Future of Digital Dentistry”.

International Dental Tribune reception/Dental Expo Moscow Expo. From left to right, Ekaterina Pikulina (International Marketing and Sales Manager at DentalExpo Russia), Ilya Brodeskiy (DentalExpo general director), Torsten Oemus (publisher of Dental Tribune International), Vladimir Sadovski (president of Russian Dental Association).

Press conference. “World Oral Health Day reminds us that we are experiencing a real crisis in oral health today in industrialised and in developing countries. Oral disease is a global phenomenon affecting most adults and as many as 90 per cent of the world’s schoolchildren. Caries, periodontitis and oral cancer are among the most expensive diseases to treat but also among the most preventable”.

India evening. With Ashok D Dhoble, Indian Dental Association Hononary Secretary General.

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Pramod Y. Gurav, president of the Indian Dental Association.

Presentation of the brochure from Indian Dental Association “Healthcare and Dental Industry in India”. In India, the oral care infrastructure had 1,80,000 dentists as of 2012, serving over one billion population through their clinics numbering over 1,25,000. As far as the overall ratio of dentists to population is concerned, there was a market improvement. There are around 297 dental schools with 25,000 students graduating each year, about 140 of such schools have post graduate courses in various fields of dentistry.

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Group photo with Indian Dental Association leaders.


Philips “Oral Health in the 21st Century – What’s Next?”

March 13, 2013

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It was a pleasure to participate, last 11th March, at the Philips Headquarter in Amsterdam, in the Philips Oral Healthcare Symposium “Emerging Trends in Oral Health Care 2013”. This provided us with a unique opportunity to discuss and exchange thoughts on this year’s theme of “Oral Health in the 21st Century – What’s Next?”.

I had the opportunity to collaborate, presenting the FDI’s view 2020 “Shaping the Future of Oral Health”.

joerg-strateAs Jörg Strate, vice president Clinical & Scientific Affairs Philips Oral Healthcare, Consumer Lifestyle, said “more than ever has Oral Healthcare become one of the focus areas for the future growth of Philips. You and your colleagues have joined us on a journey leading to where we stand today – at the brink of becoming a truly leading oral healthcare company”.

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Congratulations to GC Brussels/Leuven

March 12, 2013

Excerpt from my address at GC Corporation Brussels administrative building inauguration: “GC is the 18th company in the world to have achieved the Japan Quality Medal – and we all know that such an accolade is the pinnacle of quality control. You also comply with all the relevant ISO standards, notably the 14,000 series on environmental management”. “We all know as dentists notable materials such as Fuji and Equia”.

Inauguration of new GC administrative building, in Brussels/ Leuven. From left to right, Eckhard Maedel (President GC-Europe), Kris Peeters (Flemish Minister-President), Makoto Nakao (CEO GC Corporation) and myself.

Inauguration of new GC administrative building, in Brussels/ Leuven. From left to right, Eckhard Maedel (President GC-Europe), Kris Peeters (Flemish Minister-President), Makoto Nakao (CEO GC Corporation) and myself.

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With Makoto Nakao.

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Group photo.

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Guest speaker Peter Cochrane: A brilliant presentation “The Future of Technology”.


Turning Vision 2020 into an action plan – Chicago/ADA

February 23, 2013

The taskforce Vision 2020 met in Chicago at the American Dental Association (ADA) headoffice.

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We thank the ADA for all the collaboration and support.

From the FDI – World Dental Federation, the participants were Orlando Monteiro da Silva (president), Kathryn Kell (treasurer), Patrick Hescot (concilor), Gerhard Seeberger (councilor), Jean-Luc Eiselé (executive director) and Emmanuel Chevron (associate director). From the International Association for Dental Research (IADR), were Michael Glick and David Williams (IADR).

And industry partners: Christian Brutzer (Ivoclar), Gerard Meuchner (Henry Schein), Robert Labella (Johnson&Johnson), Mike Butler (Colgate), Analia Mendez (Unilever), Mayumi Kaneda (Sunstar), Friedrich A. Herbst (IDM).

This was a great opportunity to share ideas and suggestions for an operationalisation of Vision 2020 in the months and years to come.

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At the Chicago’s Millennium Park, with “The Bean” behind


أشكرك أيتها المملكة العربية السعودية ، القصيم. Thank you Saudi Arabia!

February 15, 2013

The city of Buraidah has always had the honor to host the event. This year, the fifth Dental students scientific meeting (5th DSSM) was held at the King Khalid Cultural Center.

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As guest speaker, I had the pleasure to present to a vast audience the FDI Vision 2020, shaping the future of oral health. Afterwards I responded to several questions placed by the students.

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Receiving, on behalf of the FDI, an recognition award under the auspices of honor if his Royal Highnness, Prince Dr. Faisal Bin Meshal Al Saud, also vice Governor of Qassim Province.

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Thanking on behalf of the FDI.

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With Mohammed Almohaimeed, dean of the College of Dentistry Qassim University.

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With Yousef Al-Khodair, Kingdom of Saudi Arabia National Board Health Affairs.

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During a scientific session.

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Addressing the audience about the FDI role on “Leading the world to optimal oral health”.

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Omar Al Abood, a saudi dental student, translating an interview for a nation tv channel.

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Students at the dental exhibition.

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Tower City Buraidah. Buraidah is the capital of Al-Qassim Province in northcentral Saudi Arabia in the heart of the Arabian peninsula. Buraidah lies equidistant from the Red Sea to the west and the Gulf to the east. It has a population of 609,000 (2010 census).

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Informal meeting with several dental students associations from Saudi Arabia.

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Irina F. Dragan, teaching assistant at Tufts University School of Dental Medicine.

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Pavel Scarlet, president of the International Association of Dental Students (IADS).

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Giving the FDI Oral Health Atlas to Sulaiman Saleh Al Reshaid, president of congress board of directors.

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In the desert with the dental students.

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Sunset in the desert.

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Having tea in a tent in the desert.

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After a meeting about the Saudi Arabi oral health strategy. With Hassan S. Halawany (left) and Solaiman M. Al-Hadlaq (right), both experts in health management and policy, from the King Saud University, Riyadh.

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Night in the desert.

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Thank you Buraidah!


Thank You Sao Paulo International Dental Meeting CIOSP 2013

February 5, 2013
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Opening ceremony. In my speech, I had the opportunity to congratulate ABCD for its admission as FDI regular member, at the last General Assembly in Hong Kong.

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Recognition from CIOSP 2013. From left to right, Adriano Albano Forghieri, president of Sao Paulo Association of Dental Surgeons, and Reinaldo Brito e Dias, president of CIOSP 2013.

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Opening ceremony. In my speech, I had the opportunity to congratulate ABCD for it’s admission as FDI regular member, at the last General Assembly in Hong Kong.

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Group photo. From left to right, Emil Adib Razuk (president of Sao Paulo Regional Council of Odontology), Silvio Jorge Cecchetto (president of the Brazilian Association of Dental Surgeons), myself, Gilberto Alfredo Pucca Júnior (national oral health program coordinator), Adriano Albano Forghieri (president of Sao Paulo Association of Dental Surgeons), Reinaldo Brito e Dias (CIOSP 2013 president), Giovanni Guido Cerri (Sao Paulo Health State Secretary, on behalf of Sao Paulo State Governor), Ailton Digo Morilhas Rodrigues (president of the Federal Council of Odontology) and Luiz Fernando Varrone (president of the Brazilian National Odontology Association).

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Musical moment with João Carlos Martins, on the piano.

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About 800 attended the opening ceremony of the congress.

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With the board of the ABO, Brazilian Association of Odontology. On my right, the new president, Luiz Fernando Varrone.

14 years ago I had participated for the first time at this congress. Then, It was already a big congress. Now, it’s one of the biggest worldwide. Congratulations to APCD and ABCD for this huge achievement.


Prevention: the best option in times of austerity

January 31, 2013

Live.Learn.Laugh is being implemented in 29 countries in one of four formats, selected according to local needs. There are currently two projects underway in Greece, both targeting pre-school children.

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Prevention is at the heart of both projects: “Twice daily brushing with a fluoride toothpaste” to improve oral health.

Part of my presentation in Athens, the 29 last January:

…”We are holding this workshop in Athens at a time of ‘austerity’. As a dental practitioner in Portugal, I, like my colleagues in Ireland, Greece, Spain, Cyprus, and others am acutely aware of the impact of cutbacks in government spending on health services in general and, in particular, what is (wrongly) perceived as non-urgent or to-be-postponed care, for example oral health care.

In the face of this, the best option is: prevention. Much of what is termed ‘prevention’ focuses on individual behaviour. For more than a year now, FDI, in cooperation with four other medical associations comprising physicians, physical therapists, pharmacists and nurses, has been targeting individual behaviour in the prevention of noncommunicable diseases”…


FDI Congress at the NY Times Global Edition

December 31, 2012

istanbul2013Dear Colleagues and Friends of the FDI and of the global health community, we successfully held our 100th Congress this year in Hong Kong. I wish you a happy 2013 and all the best for the FDI. See you in Istambul, for the Centenary +1 FDI Anual World Dental Congress.

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